Meet Bas van Dorenmalen: our new general manager

Professional Background

Can you briefly introduce yourself? What is your background and experience?

"I was born in Eindhoven and have a background in IT. Ever since my studies I have been active in the IT world, especially in Internet-related and database-driven technologies. I set up my own software company, through which we developed a web application for car companies to manage their inventory and finance automated loans. This platform was used by as many as 870 companies. I eventually sold the company after 10 years and started working as a freelancer.

This included working in Hong Kong for 9 months and later as a solution architect and executive at various companies. My career has taken me through many facets of IT and now it feels like a logical step to return to a somewhat smaller company, where I can fully apply my passion and entrepreneurship."

What appealed to you about becoming director of Referit?

"Things have come full circle. I started my career running a smaller company and after years of working at large organizations, I feel it is time to return to my original passion. In this position, I can use my experience and insights to further grow Referit. Entrepreneurship is like a game of chess: you have to think ahead and make the right moves."

How would you describe your leadership style?

Bas found it difficult to describe his leadership style, so we asked his colleagues! They describe Bas as a true leader, who is decisive and persuasive. Mainly because he truly believes in his vision. He leads with passion and enthusiasm and tries to bring others along with him.

What values do you think are important in an organization's culture?

"Reliability and passion for your work are essential. I believe in a culture where people work independently and take responsibility. Micromanagement doesn't fit with that. It's about a good balance between giving and taking, dreaming and doing."

About Referit

What was your first impression of our company and team?‍

"Referit has always managed to adapt to the IT needs of the times. You have proven well that you can reinvent yourselves,and that is a strength we must continue to leverage."

What do you think are the biggest opportunities and challenges for the company in the coming years?

"We are in a transition where we are reinventing ourselves. Not by doing something totally new, but by building on what we were already doing. We need to become more specialized and make our products and services even more valuable."

How do you view innovation and digital transformation within our industry?

"Artificial Intelligence is and will continue to be an important topic. The support AI can provide in various processes, including learning to program, is tremendously valuable. We need to continue to look at how we can leverage this technology within Referit."

What are your expectations of the team and how can employees contribute to success?

"I expect everyone to take responsibility and help think about how we can take the company to the next level. Together we are building the future."

Personal Questions

What do you like to do in your free time?

"I love traveling, especially to Asia. I find discovering new cultures and getting to know people with different perspectives incredibly valuable. The more I learn about the world, the less I think I know. I've enjoyed vacations to Thailand and Cambodia, from tropical beaches to jungle adventures. And a full moon party I recommend to everyone!"

Do you have a life motto that you live by?

"Live with respect and treat others as you would like to be treated yourself."

Conclusion

With Bas van Dorenmalen as the new managing director, a new phase is beginning for Referit. With his rich experience, passion for innovation and clear vision he will lead the company towards further professionalization and growth. We look forward to what the future will bring under his leadership!

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